Lia's Hair Salon: Raising awareness for breast cancer

Lia's Hair Styling on Main Street in downtown Blacksburg, Va. donated a portion of proceeds to Relay for Life every time someone dyed a part of his or her hair pink, raising awareness for and supporting Breast Cancer Awareness Month. This package, created for both VTTV and the Collegiate Times, featured Collegiate Times editors and salon employees.

A majority of B-roll was filmed by me. Produced with co-reporter and editor.

Here is the final package.

The package was also featured as a part of Tech Tonight of VTTV.

No comments:

Post a Comment